Blog Best Tips to Generate Higher MQMs In this FunnL article, we will read about- MQMs, the new key performance indicators that help marketers and sales representatives navigate the sales process efficiently. Initially, a lead would be identified as an MQL and then passed over to the sales department to turn it into SQL (learn more about MQL vs SQL).
Blog MQL vs MQM- What’s the Difference? Marketing qualified leads (MQL) have always been hot favorites for B2B marketers since they can apply their advertising techniques to make those leads transform as sales qualified. But a new KPI is creating a buzz in the inside sales sector for quite some time- MQM, which is short for Marketing Qualified Meetings. The
Blog Boost Your Inside Sales With These Tried & Tested Strategies 2020 was a total game-changer for the B2B sales sector. Everyone is trying to figure out what will be the inside sales scenario in 2021 and coming up with different approaches. At FunnL, we have come up with some inside sales techniques that we think will help companies to
Know how targeting your Buyer persona can help you in the process of Lead generation. This includes generating high-quality leads, optimizing inside sales campaigns and much more.
Blog How to Maximize Your Leads Through Effective Inside Sales Process In B2B sales, lead generation is a challenging task but what’s even more difficult is to convert those leads. That is why it’s crucial to lay down effective marketing and inside sales strategy for your business. Companies that use optimized lead generation models have more chances to increase their
Blog Lead Qualification Process For SQM Lead qualification is the process of filtering several opportunities to find the best ones. Without refining leads, your sales and marketing teams won’t be able to prioritize their task and will waste time on leads who will never convert. In this FunnL post, we will take you through the basics of a lead qualification
Blog Virtual Marketing and Selling Etiquettes to Follow for Inside Sales Virtual marketing/selling trends are getting popular among the B2B sector as they simplify the process by significantly reducing the travel time for the representatives. Additionally, virtual sales and marketing allow your prospects to include their organization’s decision-makers in online meetings, paving the way for quicker decision-making and a more
Blog Emerging Inside Sales Trends In The B2B Sector Inside sales is one sector that is gaining immense recognition in the B2B sector since it is cost-effective and easily scalable. Inside sales have enabled businesses to expand their prospect outreach, and engage them through various inside sales tools. It’s estimated that soon B2B sales interactions between suppliers and buyers will
Blog How to Retain Your Existing Customers Through Inside Sales Follow up Strategies? The reason why inside sales are so productive is that it focuses on the maximum satisfaction for your customers. If your business is making new customers, but your existing customers are opting for other companies for their needs, it clearly shows that your organization is not doing
Blog How to Create an Amazing Email Marketing Strategy for Generating Leads? Emails are the most favoured lead generation tools for the B2B sales reps. And why not? They are cost-efficient and purely outcome-driven. You can never go wrong with an email for prospecting and promoting your brand. This is because most customers prefer email over any other digital form
Blog Criteria for B2B Sales Qualified Meeting (SQM) A Sales Qualified Meeting (SQM) is the most critical step in a sales process therefore, it should be of top-standard to ensure a favourable outcome for the organization. An SQM is the 5th stage of the buyer’s journey where they start as a visitor to ultimately become a customer. The importance of
Blog Successful B2B Marketing Strategies That Will Boost Your Inside Sales Revenues Without effective marketing efforts, you can’t generate qualified leads for the sales team. The marketing objectives include generating sales and leads, improving brand awareness, and increasing customer retention, further, it is crucial for marketing to collaborate with inside sales in order to achieve these goals more effectively for